Job Description
Position: Digital Content Strategist
Company: Publicis Morocco
Location: Safi, Morocco
Experience: 2-5 years
Education: Bachelor’s Degree
Employment Type: Full-time
Industry: Media & Communications
Department: Digital Marketing
Salary: 45,000 – 60,000 SSP
Vacancies:1
Company Overview
Publicis Morocco, part of the global Publicis Groupe, is a leading media and communications agency specializing in digital strategy, content creation, and brand storytelling. With operations across 15 countries, Publicis Morocco empowers clients to connect with audiences through innovative campaigns. In Safi, the agency focuses on regional cultural projects and digital transformation initiatives for local and international clients.
Job Overview
This role involves designing and executing digital content strategies to elevate brand visibility and engagement. The ideal candidate will collaborate with cross-functional teams to create compelling narratives across social media, websites, and multimedia platforms. Publicis Morocco is committed to fostering creativity and leveraging data-driven insights to deliver impactful results.
Key Responsibilities
- Develop and implement comprehensive digital content strategies aligned with client objectives
- Produce high-quality written, visual, and video content for social media, blogs, and campaigns
- Analyze audience engagement metrics to optimize content performance
- Collaborate with designers, developers, and marketing teams on integrated projects
- Stay updated on emerging digital trends and platform algorithms
Required Skills
- Proficiency in SEO/SEM and content management systems (CMS)
- Strong copywriting and storytelling abilities in Arabic and French
- Experience with Adobe Creative Suite and video editing tools
- Data analysis skills using Google Analytics and social media insights
- Creative problem-solving and project management capabilities
Education
Bachelor’s degree in Marketing, Communications, Journalism, or related field. Advanced certifications in digital marketing (Google, HubSpot) are advantageous.
Experience
Minimum 2-5 years in digital content creation, preferably in media or advertising agencies. Experience managing regional campaigns in Morocco is preferred.
Salary
45,000 – 60,000 SSP per year, commensurate with experience and performance.
Benefits
- Comprehensive health insurance coverage
- Professional development stipend (5,000 SSP annually)
- Flexible work hours and remote work options
- Annual team-building trips and cultural events
- Performance-based bonuses and stock options
Training
- Onboarding program with senior strategists
- Quarterly workshops on AI-driven content tools
- Access to global Publicis training resources
- Leadership development for high-potential employees
Working Environment
Publicis Morocco’s Safi office features a modern co-working space with collaborative zones, soundproof recording booths, and VR content testing labs. The company promotes a culture of innovation, diversity, and work-life balance.
Application Process
Submit your resume and portfolio to https://moroccojobsearch.com. Shortlisted candidates will be contacted within 10 business days for interviews. For more details about Publicis Morocco, visit https://www.moroccojobsearch.com/.
Equal Opportunity Statement
Publicis Morocco is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.