Senior Social Media Manager for Digital Brand Growth

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Job Description

Social Media Manager Job Vacancy at Maroc Telecom

Lead Digital Engagement and Social Media Strategy for a Leading Telecommunications Brand

Company Overview

Maroc Telecom is one of Morocco’s largest telecommunications providers, serving millions of customers across mobile, fixed-line, internet, enterprise, and digital services. The company is recognized for innovation, customer experience excellence, digital transformation initiatives, and strong brand leadership throughout Africa.

As part of its continued investment in digital communication and customer engagement, Maroc Telecom is seeking a highly creative and data-driven Social Media Manager to lead social media strategy, audience growth, content development, digital campaigns, community engagement, and brand reputation management.


Position Details

Job Title: Social Media Manager

Location: Rabat, Morocco

Employment Type: Full-Time

Industry: Telecommunications, Digital Marketing, Media

Department: Marketing & Corporate Communications

Reports To: Head of Digital Marketing

Work Schedule: Permanent


Position Summary

The Social Media Manager will be responsible for developing and executing comprehensive social media strategies that strengthen brand awareness, increase audience engagement, drive customer acquisition, and support business objectives.

The successful candidate will oversee social media platforms, content calendars, influencer partnerships, paid social campaigns, analytics reporting, and online reputation management.

This opportunity is ideal for professionals seeking jobs in Morocco within digital marketing and corporate communications. The role combines creativity, strategic planning, performance marketing, and audience engagement.

Candidates interested in job openings in Morocco with a nationally recognized organization are encouraged to apply.


Key Responsibilities

Social Media Strategy Development

The Social Media Manager will:

  • Develop annual and quarterly social media strategies.
  • Create platform-specific content plans.
  • Align social campaigns with business objectives.
  • Support brand positioning initiatives.
  • Monitor emerging social media trends.
  • Identify audience growth opportunities.
  • Improve customer engagement performance.
  • Develop measurable campaign KPIs.

Professionals exploring vacancies in Morocco within digital marketing and communications will find strong career development opportunities in this position.


Content Creation and Brand Storytelling

Responsibilities include:

  • Develop engaging social media content.
  • Coordinate graphic design and video production projects.
  • Manage editorial calendars.
  • Create platform-specific messaging.
  • Develop campaigns for Facebook, Instagram, LinkedIn, X, TikTok, and YouTube.
  • Ensure brand consistency across channels.
  • Support product launch campaigns.
  • Collaborate with creative agencies and internal stakeholders.

Candidates searching for jobs in Rabat and digital content leadership opportunities are encouraged to apply.


Community Management and Customer Engagement

The successful candidate will:

  • Monitor audience interactions.
  • Respond to customer inquiries.
  • Manage online communities.
  • Address customer concerns professionally.
  • Improve audience satisfaction metrics.
  • Build brand loyalty initiatives.
  • Escalate sensitive issues when necessary.
  • Strengthen customer engagement programs.

Applicants interested in job in Morocco opportunities involving customer-focused digital communication will find this role highly rewarding.


Paid Social Media Campaign Management

Key responsibilities include:

  • Plan and execute paid social campaigns.
  • Manage advertising budgets.
  • Optimize campaign performance.
  • Conduct audience targeting and segmentation.
  • Monitor return on advertising spend.
  • Generate lead acquisition opportunities.
  • Support conversion optimization initiatives.
  • Evaluate campaign effectiveness.

Professionals pursuing recruitment in Morocco opportunities within performance marketing environments will appreciate the strategic nature of this role.


Analytics and Performance Reporting

The Social Media Manager will:

  • Analyze campaign performance data.
  • Monitor engagement metrics.
  • Track audience growth indicators.
  • Prepare executive performance reports.
  • Conduct competitor benchmarking.
  • Identify optimization opportunities.
  • Evaluate content effectiveness.
  • Support data-driven decision making.

Core Duties

Additional responsibilities include:

  • Influencer marketing coordination
  • Brand reputation management
  • Social listening activities
  • Trend analysis
  • Marketing automation support
  • Campaign reporting
  • Stakeholder collaboration
  • Digital communications planning
  • Crisis communication support
  • Online brand monitoring

Candidates looking for hiring in Morocco opportunities with substantial responsibility and visibility are encouraged to apply.


Educational Requirements

Mandatory Qualifications

  • Bachelor’s Degree in Marketing
  • Bachelor’s Degree in Communications
  • Bachelor’s Degree in Digital Media
  • Bachelor’s Degree in Business Administration
  • Bachelor’s Degree in Public Relations

Preferred Qualifications

  • Master’s Degree in Marketing
  • Master’s Degree in Digital Communications
  • Social Media Marketing Certification
  • Google Analytics Certification
  • Digital Advertising Certification

Experience Requirements

Applicants should ideally possess:

  • 4–8 years of social media management experience.
  • Experience managing corporate social media accounts.
  • Strong content marketing background.
  • Paid social advertising expertise.
  • Community management experience.
  • Digital campaign management experience.
  • Influencer marketing exposure.
  • Analytics and reporting expertise.

Professionals searching for jobs in Casablanca and broader marketing leadership careers throughout Morocco are encouraged to apply.


Technical Competencies

The ideal candidate should possess expertise in:

  • Social Media Strategy
  • Content Marketing
  • Community Management
  • Digital Advertising
  • Facebook Ads Manager
  • LinkedIn Campaign Manager
  • Social Listening Tools
  • Influencer Marketing
  • Analytics Reporting
  • Campaign Optimization
  • Brand Management
  • Audience Development
  • Marketing Automation
  • SEO Fundamentals
  • Video Content Strategy
  • Digital Communications
  • Online Reputation Management
  • Performance Marketing

Leadership and Professional Skills

Successful candidates should demonstrate:

  • Creativity
  • Strategic thinking
  • Leadership capability
  • Communication excellence
  • Project management skills
  • Problem-solving ability
  • Analytical thinking
  • Collaboration skills
  • Time management
  • Stakeholder engagement expertise

Professionals interested in jobs in Marrakech and senior digital marketing positions will benefit from the broad scope of responsibilities associated with this role.


Compensation Package

Monthly Salary

MAD 18,000 – MAD 40,000

Compensation will be determined based upon:

  • Academic qualifications
  • Professional certifications
  • Relevant experience
  • Digital marketing expertise
  • Leadership capabilities

Benefits Package

Employees may receive:

  • Annual performance bonuses
  • Medical insurance
  • Retirement benefits
  • Transportation allowance
  • Mobile and internet benefits
  • Paid annual leave
  • Professional certification sponsorship
  • Employee wellness initiatives
  • Training programs
  • Career advancement opportunities

Training and Professional Development

Maroc Telecom supports employee growth through:

  • Advanced Social Media Marketing Programs
  • Digital Advertising Workshops
  • Leadership Development Courses
  • Analytics Certification Training
  • Brand Management Programs
  • Content Marketing Workshops
  • Influencer Marketing Training
  • Crisis Communication Seminars
  • Customer Engagement Programs
  • Strategic Marketing Certifications

Candidates interested in job posting in Morocco opportunities with structured learning and advancement pathways will find significant value in these programs.


Career Progression Opportunities

Qualified professionals may advance into:

  • Senior Social Media Manager
  • Digital Marketing Manager
  • Brand Communications Manager
  • Head of Digital Marketing
  • Customer Engagement Manager
  • Marketing Strategy Manager
  • Corporate Communications Manager
  • Digital Transformation Manager
  • Marketing Director
  • Chief Marketing Officer

Why Join Maroc Telecom?

Benefits include:

  • Work with one of Morocco’s most recognized brands.
  • Lead high-impact digital campaigns.
  • Access advanced marketing technologies.
  • Collaborate with experienced marketing professionals.
  • Participate in major digital transformation initiatives.
  • Receive competitive compensation and benefits.
  • Build a long-term career with a leading telecommunications organization.

Professionals interested in hire in Morocco opportunities within digital communications and brand management should strongly consider this position.


Industry Career Resources

Professionals seeking broader employment opportunities may explore:

https://moroccojobsearch.com/job-vacancy-morocco/

Many candidates researching a job portal in Morocco use specialized employment platforms to monitor marketing and communications vacancies.

For regional employment trends and career opportunities, applicants may also review:

https://tanzaniajobsearch.com/job-vacancy-tanzania/

Organizations involved in recruit in Morocco initiatives frequently monitor workforce developments across African markets.

Additional industry opportunities can be explored through:

https://ugandajobssearch.com/job-vacancy-uganda/

Professionals interested in talent acquisition, workforce planning, and post a job in Morocco solutions often review employment opportunities across multiple countries.

Further career resources are available through:

https://egyptjobsearch.com/job-vacancy-in-egypt/


Application Requirements

Interested candidates should submit:

  • Updated Curriculum Vitae (CV)
  • Academic Certificates
  • Professional Certifications
  • Portfolio of Social Media Campaigns
  • Employment References
  • Government-Issued Identification

Applicants searching for jobs in Morocco, vacancies in Morocco, job openings in Morocco, recruitment in Morocco, hiring in Morocco, jobs in Rabat, jobs in Casablanca, jobs in Marrakech, and advanced digital marketing careers are encouraged to apply promptly.


Equal Opportunity Employer

Maroc Telecom is committed to equal employment opportunities and values diversity, innovation, integrity, inclusion, customer focus, and professional excellence. Employment decisions are based on qualifications, experience, competencies, and organizational requirements.